Mumbai, India – Prime Video India and Dharmatic Entertainment take a refreshing route to create awareness for their new release, Call Me Bae, featuring the popular actor Ananya Panday in her much-awaited OTT Series debut.
Ananya Panday portrays a once-privileged heiress who finds herself navigating the hustle and bustle of life as a regular hustler after being downsized. Fans of the series have already been treated to hilarious and engaging content featuring some of India’s top influencers like The Rebel Kid, RJ Mahvash, Viraj Ghelani, Focused Indian, and Sakshi Shivdasan, who recently offered Bae invaluable advice on surviving the chaos of Mumbai. From navigating the foodie paradise to tackling the city’s infamous traffic, these influencers provided a wealth of witty tips that resonated with audiences, garnering enthusiastic reactions on social media.
The engaging videos have sparked a wave of interaction, with users commenting their own advice for Ananya’s character, creating a vibrant community around the show. Brands also jumped into the conversation, showcasing their creativity with humorous responses to the advice shared. Notable brands such as Domino’s, Pizza Hut, CaratLane, boAt, and What’s Up Mumbai have joined the fun, further adding to the buzz surrounding Call Me Bae.
Call Me Bae releases on Prime Video India on 6 September.